APSCU Conference June 5-7
It’s that time of year again for the Industries largest conference. We hope you join us at the APSCU conference in Orlando starting tomorrow and running thru June 7th. For More information: http://www.ccaconvention.org/
Feedback on lead scoring, surprising to some…
Results from the 2013 educational advertising survey on the topic of lead scoring will surprise some. With the vast majority of respondents finding little value in lead scoring is it a sign of a shift in perceived value or lack of education and awareness? Lead scoring came in to the industry with momentum as [...]
Are you using tiered CPL by programs, Campus or traffic source?
Almost 78% of the lead providers (from the 2013 Edufficient.com & ForprofitEDU.com Advertising survey) can provide tiered CPL’s based on programs, campus/GEO, or traffic Source, are you taking advantage of this capability? Or, are you still buying at one price for all? Over the years the vendors have continued to add sophistication into their lead [...]
Online College Survey Highlights
The Following graphs represent the results of the recent online college survey.
Time is running out for you to Participate & receive the 2013 EDU Advertising & Marketing survey results
Time is running out for you to Participate & receive the survey results! Just a friendly reminder for schools and EDU lead providers to participate in the 2013 EDU Advertising and Marketing Survey & Report brought to you by the ForProfit Education Industry group and Edufficient.com a leading Education specific agency, lead, calls & transfers [...]
Education Aid’s looking for scholarship candidates for two current opportunities.
Education Aid’s Support a Student Scholarship Program for Victims of Hurricane Sandy This is a $5,000 Scholarship Program that will be awarded to a student who has been impacted by Hurricane Sandy, and who has a desperate need for this type of financial support to be able to stay in school until they can graduate. [...]
How will you work your referrals under new telemarketing laws?
Many schools are pondering a significant consequence of the express written consent ruling of the recently released the FCC 12-21 Report and Order involving referrals. Mobile numbers obtained via referral – without concurrent express written consent through clear and conspicuous language – cannot be dialed for recruiting purposes. What are some of the tactical strategies [...]
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