ForProfitEDU.com Lead Generation Survey Shows Marketing Budgets on the Rise in Education
2010 Benchmarking Report provides key statistics and insights for marketers in the education sector
Closter, New Jersey, and Toronto, Canada, February 4, 2010 – Despite continuing challenges to the overall economic environment, marketing budgets in the education sector – specifically for lead generation – are on the rise, according to results from the 2010 Lead Generation [...]
CUnet/Nelnet acquires Sparkroom.
PARAMUS, N.J., and TORONTO, Jan. 11 /PRNewswire/ — CUnet, a subsidiary of Nelnet Inc. (NYSE: NNI), announced today that it has entered into an agreement to acquire Sparkroom, a leading provider of enrollment marketing automation and lead performance management solutions. The parties anticipate closing the transaction on February 1, 2010.
Sparkroom provides business intelligence and lead [...]
Sparkroom Hires Dave Datars to Lead Sales Organization
Former Omniture executive brings extensive online marketing experience to Lead Performance Management firm
October 15, 2009 – Toronto, ON – Sparkroom, an innovative provider of Lead Performance Management™ software solutions for direct marketers, today announced the appointment of Dave Datars as the Vice President of Sales. With his extensive experience selling SaaS-based solutions to senior executives [...]
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